Tiger leaves golf for a while, makes time to organize new black book

Tiger Woods lay down his clubs today. From TigerWoods.com:

I would like to ask everyone, including my fans, the good people at my foundation, business partners, the PGA Tour, and my fellow competitors, for their understanding. What’s most important now is that my family has the time, privacy, and safe haven we will need for personal healing.

After much soul searching, I have decided to take an indefinite break from professional golf. I need to focus my attention on being a better husband, father, and person.

Again, I ask for privacy for my family and I am especially grateful for all those who have offered compassion and concern during this difficult period.

As much as I’d love to talk gossip, there’s just so much about Tiger I don’t care about. I don’t actually like golf. I detest the sport. It’s designed more to enrage than challenge whenever I play. But there are a few points in here worth noting for posterity.

First, the PGA is crying in their big fancy beers. Sure, it generally sucks that Tiger was playing around. But this guy has made a lot of people rich. When he shows up in his fancy black golf sneakers and vertigo-enducing striped shirt on Sunday afternoons, Nike, PGA, Accenture, and his other sponsors just see dollar signs. That he’s taking this break is likely frustrating and humiliating to those who pay the bills. Let’s be clear: this is the era of Tiger. No one watches golf without him.

Speaking of Accenture, they’ve since pulled the plug on their relationship with Woods. He’s somewhat less useful as a non-golfer.

Second, Tiger Woods and his management have proved time and again to be savvy media managers. Yes, it was likely a misstep to avoid talking about this situation in a non-trivial fashion. His silence so far has been deafening in comparison to the statements of his associated lady friends. When the women come out of the woodwork first, you’ve waited too long to speak up.

But, as if we need a reminder of dethroned pro-atheletes on the comeback trail, Michael Vick is playing football again. And he was involved with dogs.

Woods will be back, sooner rather than later. Because, if there’s a moral in this for handling scandal in the media it’s this: the public has a notoriously short memory for illicit affairs. We want our winners, and will take them battered and bloodied if we have to. Tiger Woods has been a role model and teacher for years, but the comeback from self-destruction may be his biggest triumph yet.

If you can’t be first, be cutest

I’ve never really worked on the whole “time-to-market” thing with my photography. It’s always just been slogging along there, coming up the rear as I’ve taken on other creative projects for clients.

Case in point this picture from a recent family portrait session. The three shots of this sweet little girl came from the first lighting test shots of the session, but somehow unlocked her inner model. She knocked out the “Three Monkeys” poses in succession and, with photoshop magic, we suddenly have triplets.

But the inspiration for a shot like this is pretty easy to track down. Apart from being an iconic original image of the maxim “do no evil”, it’s a tepid fever on iStockPhoto.com, where a quick search for “Hear no evil” uncovers 179 images riffing on exactly the same theme.

And yet, as with all things artistic, a riff is just a riff, and what matters is your ability to capture an idea in a new way, unique to your vision and principle. For me, this picture is fun and frivolous. It’s unpretentious. Most importantly, it captures exactly the vision I had in my head as I was snapping away in our session together.

For me, this such a photography thing. There are very few pictures that truly have yet to be taken. But with each setting and subject comes an infinite number of combinations of photographers with an equally infinite number of ideas and concepts for capture. And then I think about my friends Curt and Sam and Justin and Tyler and Matt and so on and so on, all musicians working to capture the same images through music, with the same challenges, and the same rich bed of opportunity. Stephen King, Cormac Macarthy, George Lucas, J.J. Abrams, all documentarians of the unoriginal in uncannily unique voice.

The challenge I work toward beating, then, is not to struggle to find the best idea. It’s to find my uncannily unique voice, and apply it to the old, the broken, and to build new connections where none existed before.