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LinkedIn beefs up company pages

LinkedIn Brings Products, Recommendations And More To Company Pages

Anything that makes actually promoting on LinkedIn more useful is welcome. Company pages launched short on vision, slow on iteration to utility. Worth giving company pages a third look about now.

On company pages, administrators can add products and services tab. So an accounting business can showcase various financial services the company offers. LinkedIn is taking it one step further to allow companies to tailor lists of products and services, based on member profiles. So a business owner can showcase one set of products (or services) to accountants in the aviation industry and another to engineers in the shipping industry.